LOS ANGELES, Calif. – American Humane AssociationTM (AHA) monitors animals in filmed media and holds the exclusive right to award its "No Animals Were Harmed®" end-credit certification to productions that meet its rigorous standard of care for animal actors. In response to recent questions about this certification, AHA provides the following information for clarification:
· AHA’s “No Animals Were Harmed®” certification is funded through grants and subsidized by AHA. AHA monitors animal action in film and television productions – safeguarding half a million animals on approximately 10,000 productions in the last five years alone.
· The role of AHA’s on-site Certified Animal Safety Representatives is to prevent injury and intentional harm to animal actors on set. AHA continues to seek jurisdiction related to transportation, holding facilities and other off-site locations; however, AHA currently does not have the authority, funding or staffing to oversee these off-site elements of animal care when animal actors are not under our watch.
· While we do everything in our power to protect animal actors on set, to our sincere regret, accidents do happen. In the rare instance of serious injury or death, an independent, third-party investigation is conducted to determine the cause, learn from the experience, identify any potential illegal activity, and wherever possible, develop new practices, protocols and guidelines to avoid similar issues in the future. Protecting animals on film sets is a vital issue that depends on all involved. Production and AHA must act in the best interest of animal actors by providing protection to the greatest degree possible.
· Movie reviews are provided publicly upon the release of a film describing animal action, work on set, care and treatment. We maintain a database of our movie reviews on www.humanehollywood.org/index.php/movie-reviews.
· Animal welfare is a continuous process, and advancements to further protect animals in the film industry are made by AHA on an ongoing basis. During the last two years, we made program enhancements to offer more extensive protections for animal actors.
o We formed a Scientific Advisory Committee, comprised of veterinarians, animal welfare leaders, and animal behavior experts to review our program, guidelines and provide recommendations on an ongoing basis to better understand how animal actors can be protected on film and TV sets.
o We established requirements for independent, third-party investigations any time a serious injury or fatality occurs on set.
o We brought on a Chief Veterinary Officer to head our program and are continuing to recruit additional veterinarians to join our staff in high-production states.
Since 1940, AHA has been working to protect animal actors. We are proud of our legacy, and we are committed to continuing our work to protect animals.